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"We find what works best is writing three short paragraphs: two about you, and one about who you're looking for," says Davis.
Instead of resorting to statements like, "I don't really know what to write here" or "I like to travel," highlight what makes you different from everyone else.
"That kind of approach can work because it gives people a witty opener, especially when it's a challenge," says Davis.
If you're looking for something serious, it can still help to add some descriptors so people can better determine whether you have something substantial in common.
When it comes to describing your ideal partner, don't get tunnel vision in an effort to be specific.
"Almost every client of mine who has met someone and fallen in love did it with someone they didn't expect," says Davis.